September 28, 2011

We Hate White Walls

Pacific Standard Time

Guest Editor

We're going to be snobby for a second: White walls are not cool.

Why not? Because if you're a Bungalux owner or are aspiring to be one, you need art. To this end, we invited our personal art consultant, Hayley Miner, of the fabulous WLM Advisors to give us a lowdown on the contemporary art event of the decade happening in Los Angeles. Pacific Standard Time opens this Saturday, and if you're one of our Bungalux readers you better be going.

But before we get to Hayley's piece, here's an aside: For those of you wanting to start an art collection, we highly recommend Hayley and her WLM partners Kathryn Lebowitz and Emily Waldorf as your personal guides. Whether you're looking for the perfect Rothko or considering buying your first photograph or lithograph, we promise they're the ones to take you through the process. They've been helping us “un-white” our walls for a while now, and the result is pretty stunning.

Here's Hayley with the scoop on Pacific Standard Time:

Whether it's a vibrant painting, a stirring video installation, a sensual piece of sculpture or a striking photograph, art will elevate any architectural space and stimulate your senses.

This weekend, Pacific Standard Time, the contemporary art event of the decade, launches in Los Angeles. Very few art happenings get a $10 million grant from the Getty Foundation and are capable of rallying over sixty cultural institutions all over SoCal for six months to tell the story of the birth of the LA art scene. (Note: In case you've been out of touch with art news, Los Angeles has moved past New York to become a major force in the art world). Whether you are a seasoned collector or a neophyte art enthusiast, this Saturday, October 1st is the time to get your eyeballs to these art events.

Here's my guide:

Art Platform art fair debuts October 1st at the LA Mart. This major art fair will bring together artists from around the world as well as notable local artists exhibiting their works at over 100 galleries. Most of our fabulous LA art galleries will have booths there with phenomenally curated shows. The fair will run ‘til Monday afternoon.

Pulse LA will take place at the Event Deck of the LA Live complex in the downtown area. If you're not familiar with this site, it is a spectacular 100,000 square foot rooftop venue with LA cityscape vistas. Pulse LA is dedicated solely to contemporary art. Similar to its sister editions, Pulse NY & Pulse Miami, this art fair promises to have vibrantly curated booths with original programming. There will be a mix of established and emerging galleries for visitors with diverse tastes in contemporary art. Pulse will be open Friday, September 30th at 2pm and run till Monday October 3rd.

There are an unprecedented number of art events coinciding with PST but one that should be on your radar is Gemini G.E.L., the ultimate publisher of limited edition prints since 1966. Gemini is presenting a special exhibit titled "Pacific Standard Editions: A Selection of Landmark Edition Published 1966-1980." This show opens October 1st and will feature important prints by internationally recognized artists such as John Baldessari, Frank Gehry, Ellsworth Kelly, Julie Mehretu, Bruce Nauman, Robert Rauschenberg, James Rosenquist, Ed Ruscha and Richard Serra. Most of us cannot afford an original Ruscha but having a limited edition artist signed print would glamorize any abode! It will close November 11th, 2011.

You don't have to be Edythe & Eli Broad to put a red dot on a special piece of art you find this weekend, but you do have to get yourselves to these art destinations to begin training your eye and bask in the glory of L.A.'s significant art moment.



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